New Partner! ITOCHU Corporation's e-commerce platform "School Lifestyle"

New Partner! ITOCHU Corporation's e-commerce platform "School Lifestyle"

New Partner! ITOCHU Corporation's e-commerce platform "School Lifestyle"

ITOCHU Corporation's e-commerce platform "School Lifestyle" launches with Virtusize, a leading online uniform measurement service.

You can now choose the best size based on real measurements from the comfort of your own home

Virtusize Co., Ltd (President & CEO: Ueno Olausson Andreas, headquartered in Minato-ku, Tokyo; hereafter "Virtusize") in partnership with ITOCHU Corporation's (President & COO: Suzuki Yoshihisa, headquartered in Minato-ku, Tokyo; hereafter "ITOCHU") has announced a brand new custom fitting solution for school uniforms on the e-commerce platform "School Lifestyle", the first of its kind in the Japanese market.



■ About Virtusize’s latest offering

The school uniform industry has faced tremendous challenges with the changing times. An increasingly busy school schedule had already been impacting the time students have to participate in fitting sessions, but the necessity for innovation has only accelerated with the outbreak of COVID-19. A heavy burden has now been placed on parents and students to attend fitting sessions while making an effort to avoid the 3 Cs that contribute to the spread of the virus. To help solve these issues, "School Lifestyle" will now offer Virtusize on the e-commerce platform to let students select their optimal size from the comfort of their own home.


■ A comment from ITOCHU Corporation

One of the most common issues people face when purchasing clothing on the Internet is the "uncertainty about size". In order to alleviate this pain point for our students we have decided to partner with Virtusize, which has an industry leading size recommendation solution that is also customizable according to the various fit preferences of school uniforms.

Virtusize allows students and parents to order the size that best fits the student’s body shape from the comfort of their own home, eliminating the need to attend fitting sessions and reducing the workload on distributors and school personnel, all while avoiding the 3 Cs at fitting sessions.

With the school uniform industry undergoing drastic changes, ITOCHU pledges to be an industry leader in the digitalization of the industry, maximizing the potential of Virtusize by ensuring that all students on the School Lifestyle platform are able to use the size solution.

Workwear Division, Fashion Apparel Department No. 1, ITOCHU Corporation


■ Summary of the Online Uniform Measurement Service

Traditionally, students have had to attend a school uniform fitting session onsite to choose a size that fits them well. By leveraging the capabilities of big data, machine learning, visual AI and design engineering, Virtusize makes it possible for students to measure themselves online at any time, wherever they may be, to select the best size based on their preferred fit.


Our online fitting solution provides students with the following:

  1. A comparison between the item and their personalized silhouettes, where students can choose which size to order based on fit and length
  2. A detailed size comparison between two items to check differences in measurements
  3. A product information page with additional details about the material, its stretchiness, etc.
  4. A UI/UX that simplifies the complexity of comparing multiple measurements all at once

【Details of the service】

1. A comparison between the item and their personalized silhouettes, where students can choose which size to order based on fit and length

Comparing with your personalized silhouette

Just by entering basic information about yourself, along with a few additional details specific to your own body, Virtusize’s advanced machine learning algorithm lets students create a personalized digital silhouette with an accuracy that is nearly identical to the real thing.

By comparing the silhouette to the school uniform they are considering to purchase, students can easily see differences in length, width, and the like, with the additional benefit of receiving a detailed fit indication through the unique heatmap feature. This alleviates the issue of misunderstanding how an item should fit, something that was previously difficult to grasp with other online fitting systems. This allows students to not only purchase the right sized uniform according to their body, but also let’s them select a size that corresponds with their preferred fit and predicted growth spurt.


2. A detailed size comparison between two items to check differences in measurements

Comparing the measurements of two items to find the right size

You can also compare the measurements of the size you are considering to purchase with another item’s measurements, simply by adding your favorite items that you already wear. By comparing the illustrations of their favorite items with that of the school uniform, students can easily and accurately understand the size of the uniform they are considering to purchase. Students can switch back and forth between all the sizes to quickly and accurately understand the differences in height, width, etc.


3. A product information page with additional details about the material, its stretchiness, etc.

View the details of each product all at once

It's often not so easy to find the information you want to see in the place you are expecting it to be. In order to find a solution to one of the most requested features by online shoppers, “ to see detailed product information all in one place," Virtusize has created a place for you to check material information, any details provided about the model in the product images, and other useful information that helps shoppers find the right size all on one screen.


4. A UI/UX that simplifies the complexity of comparing multiple measurements all at once


Simple explanations that guide the user towards the right size

We have provided a simple guide for students who want to measure their clothes but don’t know how. The user guide, with an interactive component that takes students on a step by step journey, informs students about how to measure an item, how to understand the differences in measurements between items, and also how to add more items to their digital wardrobes. By simply following the guide, students can compare the measurements of each size with accuracy.


About ITOCHU Corporation

As a major general trading company with approximately 100 branches in 62 countries (including Japan), ITOCHU is engaged in domestic, import/export, and trilateral trade in the fields of textiles, machinery, metals, energy, chemicals, food, housing, information, and finance, as well as business investment in Japan and abroad.


◆Please contact us from HERE for inquiries on this article

ITOCHU Corporation's e-commerce platform "School Lifestyle" launches with Virtusize, a leading online uniform measurement service.

You can now choose the best size based on real measurements from the comfort of your own home

Virtusize Co., Ltd (President & CEO: Ueno Olausson Andreas, headquartered in Minato-ku, Tokyo; hereafter "Virtusize") in partnership with ITOCHU Corporation's (President & COO: Suzuki Yoshihisa, headquartered in Minato-ku, Tokyo; hereafter "ITOCHU") has announced a brand new custom fitting solution for school uniforms on the e-commerce platform "School Lifestyle", the first of its kind in the Japanese market.



■ About Virtusize’s latest offering

The school uniform industry has faced tremendous challenges with the changing times. An increasingly busy school schedule had already been impacting the time students have to participate in fitting sessions, but the necessity for innovation has only accelerated with the outbreak of COVID-19. A heavy burden has now been placed on parents and students to attend fitting sessions while making an effort to avoid the 3 Cs that contribute to the spread of the virus. To help solve these issues, "School Lifestyle" will now offer Virtusize on the e-commerce platform to let students select their optimal size from the comfort of their own home.


■ A comment from ITOCHU Corporation

One of the most common issues people face when purchasing clothing on the Internet is the "uncertainty about size". In order to alleviate this pain point for our students we have decided to partner with Virtusize, which has an industry leading size recommendation solution that is also customizable according to the various fit preferences of school uniforms.

Virtusize allows students and parents to order the size that best fits the student’s body shape from the comfort of their own home, eliminating the need to attend fitting sessions and reducing the workload on distributors and school personnel, all while avoiding the 3 Cs at fitting sessions.

With the school uniform industry undergoing drastic changes, ITOCHU pledges to be an industry leader in the digitalization of the industry, maximizing the potential of Virtusize by ensuring that all students on the School Lifestyle platform are able to use the size solution.

Workwear Division, Fashion Apparel Department No. 1, ITOCHU Corporation


■ Summary of the Online Uniform Measurement Service

Traditionally, students have had to attend a school uniform fitting session onsite to choose a size that fits them well. By leveraging the capabilities of big data, machine learning, visual AI and design engineering, Virtusize makes it possible for students to measure themselves online at any time, wherever they may be, to select the best size based on their preferred fit.


Our online fitting solution provides students with the following:

  1. A comparison between the item and their personalized silhouettes, where students can choose which size to order based on fit and length
  2. A detailed size comparison between two items to check differences in measurements
  3. A product information page with additional details about the material, its stretchiness, etc.
  4. A UI/UX that simplifies the complexity of comparing multiple measurements all at once

【Details of the service】

1. A comparison between the item and their personalized silhouettes, where students can choose which size to order based on fit and length

Comparing with your personalized silhouette

Just by entering basic information about yourself, along with a few additional details specific to your own body, Virtusize’s advanced machine learning algorithm lets students create a personalized digital silhouette with an accuracy that is nearly identical to the real thing.

By comparing the silhouette to the school uniform they are considering to purchase, students can easily see differences in length, width, and the like, with the additional benefit of receiving a detailed fit indication through the unique heatmap feature. This alleviates the issue of misunderstanding how an item should fit, something that was previously difficult to grasp with other online fitting systems. This allows students to not only purchase the right sized uniform according to their body, but also let’s them select a size that corresponds with their preferred fit and predicted growth spurt.


2. A detailed size comparison between two items to check differences in measurements

Comparing the measurements of two items to find the right size

You can also compare the measurements of the size you are considering to purchase with another item’s measurements, simply by adding your favorite items that you already wear. By comparing the illustrations of their favorite items with that of the school uniform, students can easily and accurately understand the size of the uniform they are considering to purchase. Students can switch back and forth between all the sizes to quickly and accurately understand the differences in height, width, etc.


3. A product information page with additional details about the material, its stretchiness, etc.

View the details of each product all at once

It's often not so easy to find the information you want to see in the place you are expecting it to be. In order to find a solution to one of the most requested features by online shoppers, “ to see detailed product information all in one place," Virtusize has created a place for you to check material information, any details provided about the model in the product images, and other useful information that helps shoppers find the right size all on one screen.


4. A UI/UX that simplifies the complexity of comparing multiple measurements all at once


Simple explanations that guide the user towards the right size

We have provided a simple guide for students who want to measure their clothes but don’t know how. The user guide, with an interactive component that takes students on a step by step journey, informs students about how to measure an item, how to understand the differences in measurements between items, and also how to add more items to their digital wardrobes. By simply following the guide, students can compare the measurements of each size with accuracy.


About ITOCHU Corporation

As a major general trading company with approximately 100 branches in 62 countries (including Japan), ITOCHU is engaged in domestic, import/export, and trilateral trade in the fields of textiles, machinery, metals, energy, chemicals, food, housing, information, and finance, as well as business investment in Japan and abroad.


◆Please contact us from HERE for inquiries on this article

ITOCHU Corporation's e-commerce platform "School Lifestyle" launches with Virtusize, a leading online uniform measurement service.

You can now choose the best size based on real measurements from the comfort of your own home

Virtusize Co., Ltd (President & CEO: Ueno Olausson Andreas, headquartered in Minato-ku, Tokyo; hereafter "Virtusize") in partnership with ITOCHU Corporation's (President & COO: Suzuki Yoshihisa, headquartered in Minato-ku, Tokyo; hereafter "ITOCHU") has announced a brand new custom fitting solution for school uniforms on the e-commerce platform "School Lifestyle", the first of its kind in the Japanese market.



■ About Virtusize’s latest offering

The school uniform industry has faced tremendous challenges with the changing times. An increasingly busy school schedule had already been impacting the time students have to participate in fitting sessions, but the necessity for innovation has only accelerated with the outbreak of COVID-19. A heavy burden has now been placed on parents and students to attend fitting sessions while making an effort to avoid the 3 Cs that contribute to the spread of the virus. To help solve these issues, "School Lifestyle" will now offer Virtusize on the e-commerce platform to let students select their optimal size from the comfort of their own home.


■ A comment from ITOCHU Corporation

One of the most common issues people face when purchasing clothing on the Internet is the "uncertainty about size". In order to alleviate this pain point for our students we have decided to partner with Virtusize, which has an industry leading size recommendation solution that is also customizable according to the various fit preferences of school uniforms.

Virtusize allows students and parents to order the size that best fits the student’s body shape from the comfort of their own home, eliminating the need to attend fitting sessions and reducing the workload on distributors and school personnel, all while avoiding the 3 Cs at fitting sessions.

With the school uniform industry undergoing drastic changes, ITOCHU pledges to be an industry leader in the digitalization of the industry, maximizing the potential of Virtusize by ensuring that all students on the School Lifestyle platform are able to use the size solution.

Workwear Division, Fashion Apparel Department No. 1, ITOCHU Corporation


■ Summary of the Online Uniform Measurement Service

Traditionally, students have had to attend a school uniform fitting session onsite to choose a size that fits them well. By leveraging the capabilities of big data, machine learning, visual AI and design engineering, Virtusize makes it possible for students to measure themselves online at any time, wherever they may be, to select the best size based on their preferred fit.


Our online fitting solution provides students with the following:

  1. A comparison between the item and their personalized silhouettes, where students can choose which size to order based on fit and length
  2. A detailed size comparison between two items to check differences in measurements
  3. A product information page with additional details about the material, its stretchiness, etc.
  4. A UI/UX that simplifies the complexity of comparing multiple measurements all at once

【Details of the service】

1. A comparison between the item and their personalized silhouettes, where students can choose which size to order based on fit and length

Comparing with your personalized silhouette

Just by entering basic information about yourself, along with a few additional details specific to your own body, Virtusize’s advanced machine learning algorithm lets students create a personalized digital silhouette with an accuracy that is nearly identical to the real thing.

By comparing the silhouette to the school uniform they are considering to purchase, students can easily see differences in length, width, and the like, with the additional benefit of receiving a detailed fit indication through the unique heatmap feature. This alleviates the issue of misunderstanding how an item should fit, something that was previously difficult to grasp with other online fitting systems. This allows students to not only purchase the right sized uniform according to their body, but also let’s them select a size that corresponds with their preferred fit and predicted growth spurt.


2. A detailed size comparison between two items to check differences in measurements

Comparing the measurements of two items to find the right size

You can also compare the measurements of the size you are considering to purchase with another item’s measurements, simply by adding your favorite items that you already wear. By comparing the illustrations of their favorite items with that of the school uniform, students can easily and accurately understand the size of the uniform they are considering to purchase. Students can switch back and forth between all the sizes to quickly and accurately understand the differences in height, width, etc.


3. A product information page with additional details about the material, its stretchiness, etc.

View the details of each product all at once

It's often not so easy to find the information you want to see in the place you are expecting it to be. In order to find a solution to one of the most requested features by online shoppers, “ to see detailed product information all in one place," Virtusize has created a place for you to check material information, any details provided about the model in the product images, and other useful information that helps shoppers find the right size all on one screen.


4. A UI/UX that simplifies the complexity of comparing multiple measurements all at once


Simple explanations that guide the user towards the right size

We have provided a simple guide for students who want to measure their clothes but don’t know how. The user guide, with an interactive component that takes students on a step by step journey, informs students about how to measure an item, how to understand the differences in measurements between items, and also how to add more items to their digital wardrobes. By simply following the guide, students can compare the measurements of each size with accuracy.


About ITOCHU Corporation

As a major general trading company with approximately 100 branches in 62 countries (including Japan), ITOCHU is engaged in domestic, import/export, and trilateral trade in the fields of textiles, machinery, metals, energy, chemicals, food, housing, information, and finance, as well as business investment in Japan and abroad.


◆Please contact us from HERE for inquiries on this article

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