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Virtusize (Representative Director: Ueno Olausson Andreas, Head Office: Shibuya-ku, Tokyo; hereinafter referred to as "Virtusize") has started providing its virtual sizing solution "Virtusize" to the official online store operated by Felissimo Corporation (President: Kazuhiko Yazaki, Head Office: Chuo-ku, Kobe-shi; hereinafter referred to as "Felissimo") on December 20, 2023.
Background and expectations of integrating Virtusize
Takuya Mori from Felissimo commented on the Virtusize integration: "We are looking forward to seeing a pleasing improvement in KPI numbers, especially in return rates, click through and CV rates versus Virtusize users and non-users."
Service Overview
- Comfortable online try-on function and convincing size recommendations
- Smooth comparison of personal silhouettes and favorite items
- Intuitive confirmation of detailed fit with “Body to Clothes Comparison”
- Compare sizes between items you have in your closet and items you have purchased with the "Compare Clothes" feature
- With a simple click on an icon, you can check registered clothes at a glance and easily compare them with each other.
Create Your Own Collection of Favorites
You can create your own personal collection in the "Online Closet". Clothes purchased from Virtusize's partner stores are automatically added to your closet, allowing you to manage your collection across stores and brands.
You can also add items you are interested in to your closet without having to purchase them in order to compare the sizes.
Two Silhouettes to Give You the Right Size
All product sizes can be checked with a single touch using the size buttons on the screen. For each clothing size, the sizing information of each product is displayed and the information of all different sizes is available at a glance. If you already have size data or a purchase history, the system also suggests clothing sizes. These are sizes that are close to the silhouette of the items in your closet, or those that people with a similar body silhouette would choose.
Compare Everyday Items with Items like Bags and Purses
Check the functionality of the item by comparing it to a variety of everyday items.
For selecting fashion items such as bags and wallets, Virtusize service offers a wide variety of item silhouettes, allowing you to check the practicality of different items one by one.
In the category of business and school bags, standard B5~A4 size paper, devices such as PCs, tablets, and smartphones, and tumblers are available for comparison, while in the wallet category, you can find products that are closer to the size you are looking for by comparing sizes with banknotes and credit cards.
In addition to the standard tote bag, a wide range of silhouettes are available, including clutches, backpacks, and suitcases.
For more information, please visit
https://www.virtusize.com/articles/new-feature-everyday-item-en
In addition to item-to-item comparisons, Virtusize offers size comparison services from a different perspective than existing services, including personalized silhouette comparisons. We are constantly updating our service to solve users' size concerns and provide a worry-free online shopping experience.
About Felissimo
FELISSIMO - Happiness that makes people happy together
We are a direct marketing company that sells mainly our own products such as fashion and miscellaneous goods to consumers through catalogs, websites, and other proprietary media. We believe that each individual should be a co-creator of happiness, making people happy, and being happy with nature, society, and people. With these experiential values as our core values, we are engaged in business activities that aim to simultaneously realize "business, originality, and sociality," embodying "Happiness to be Happy Together".
Official Website：https://www.felissimo.co.jp/
About Virtusize
Virtusize is a fashion big data company that provides virtual try-on "Virtusize" using product size data, as well as "FittingRoom", an item recommendation solution, and "Analytics", an analysis platform. These solutions provide highly personalized recommendations based on customers' cross-site purchasing and comparison information that Virtusize receives from customers, helping them select the appropriate items. Additionally, for the fashion e-commerce industry, we are contributing to reducing the fashion return rate and increasing the repeat customer rate. Currently, over 150 fashion sites around the world use our services, including Adidas, Ralph Lauren, Under Armor, Beams, United Arrows, Onward, World, Marui, and Lumine.
Virtusize (Representative Director: Ueno Olausson Andreas, Head Office: Shibuya-ku, Tokyo; hereinafter referred to as "Virtusize") has started providing its virtual sizing solution "Virtusize" to the official online store operated by Felissimo Corporation (President: Kazuhiko Yazaki, Head Office: Chuo-ku, Kobe-shi; hereinafter referred to as "Felissimo") on December 20, 2023.
Background and expectations of integrating Virtusize
Takuya Mori from Felissimo commented on the Virtusize integration: "We are looking forward to seeing a pleasing improvement in KPI numbers, especially in return rates, click through and CV rates versus Virtusize users and non-users."
Service Overview
- Comfortable online try-on function and convincing size recommendations
- Smooth comparison of personal silhouettes and favorite items
- Intuitive confirmation of detailed fit with “Body to Clothes Comparison”
- Compare sizes between items you have in your closet and items you have purchased with the "Compare Clothes" feature
- With a simple click on an icon, you can check registered clothes at a glance and easily compare them with each other.
Create Your Own Collection of Favorites
You can create your own personal collection in the "Online Closet". Clothes purchased from Virtusize's partner stores are automatically added to your closet, allowing you to manage your collection across stores and brands.
You can also add items you are interested in to your closet without having to purchase them in order to compare the sizes.
Two Silhouettes to Give You the Right Size
All product sizes can be checked with a single touch using the size buttons on the screen. For each clothing size, the sizing information of each product is displayed and the information of all different sizes is available at a glance. If you already have size data or a purchase history, the system also suggests clothing sizes. These are sizes that are close to the silhouette of the items in your closet, or those that people with a similar body silhouette would choose.
Compare Everyday Items with Items like Bags and Purses
Check the functionality of the item by comparing it to a variety of everyday items.
For selecting fashion items such as bags and wallets, Virtusize service offers a wide variety of item silhouettes, allowing you to check the practicality of different items one by one.
In the category of business and school bags, standard B5~A4 size paper, devices such as PCs, tablets, and smartphones, and tumblers are available for comparison, while in the wallet category, you can find products that are closer to the size you are looking for by comparing sizes with banknotes and credit cards.
In addition to the standard tote bag, a wide range of silhouettes are available, including clutches, backpacks, and suitcases.
For more information, please visit
https://www.virtusize.com/articles/new-feature-everyday-item-en
In addition to item-to-item comparisons, Virtusize offers size comparison services from a different perspective than existing services, including personalized silhouette comparisons. We are constantly updating our service to solve users' size concerns and provide a worry-free online shopping experience.
About Felissimo
FELISSIMO - Happiness that makes people happy together
We are a direct marketing company that sells mainly our own products such as fashion and miscellaneous goods to consumers through catalogs, websites, and other proprietary media. We believe that each individual should be a co-creator of happiness, making people happy, and being happy with nature, society, and people. With these experiential values as our core values, we are engaged in business activities that aim to simultaneously realize "business, originality, and sociality," embodying "Happiness to be Happy Together".
Official Website：https://www.felissimo.co.jp/
About Virtusize
Virtusize is a fashion big data company that provides virtual try-on "Virtusize" using product size data, as well as "FittingRoom", an item recommendation solution, and "Analytics", an analysis platform. These solutions provide highly personalized recommendations based on customers' cross-site purchasing and comparison information that Virtusize receives from customers, helping them select the appropriate items. Additionally, for the fashion e-commerce industry, we are contributing to reducing the fashion return rate and increasing the repeat customer rate. Currently, over 150 fashion sites around the world use our services, including Adidas, Ralph Lauren, Under Armor, Beams, United Arrows, Onward, World, Marui, and Lumine.
Virtusize (Representative Director: Ueno Olausson Andreas, Head Office: Shibuya-ku, Tokyo; hereinafter referred to as "Virtusize") has started providing its virtual sizing solution "Virtusize" to the official online store operated by Felissimo Corporation (President: Kazuhiko Yazaki, Head Office: Chuo-ku, Kobe-shi; hereinafter referred to as "Felissimo") on December 20, 2023.
Background and expectations of integrating Virtusize
Takuya Mori from Felissimo commented on the Virtusize integration: "We are looking forward to seeing a pleasing improvement in KPI numbers, especially in return rates, click through and CV rates versus Virtusize users and non-users."
Service Overview
- Comfortable online try-on function and convincing size recommendations
- Smooth comparison of personal silhouettes and favorite items
- Intuitive confirmation of detailed fit with “Body to Clothes Comparison”
- Compare sizes between items you have in your closet and items you have purchased with the "Compare Clothes" feature
- With a simple click on an icon, you can check registered clothes at a glance and easily compare them with each other.
Create Your Own Collection of Favorites
You can create your own personal collection in the "Online Closet". Clothes purchased from Virtusize's partner stores are automatically added to your closet, allowing you to manage your collection across stores and brands.
You can also add items you are interested in to your closet without having to purchase them in order to compare the sizes.
Two Silhouettes to Give You the Right Size
All product sizes can be checked with a single touch using the size buttons on the screen. For each clothing size, the sizing information of each product is displayed and the information of all different sizes is available at a glance. If you already have size data or a purchase history, the system also suggests clothing sizes. These are sizes that are close to the silhouette of the items in your closet, or those that people with a similar body silhouette would choose.
Compare Everyday Items with Items like Bags and Purses
Check the functionality of the item by comparing it to a variety of everyday items.
For selecting fashion items such as bags and wallets, Virtusize service offers a wide variety of item silhouettes, allowing you to check the practicality of different items one by one.
In the category of business and school bags, standard B5~A4 size paper, devices such as PCs, tablets, and smartphones, and tumblers are available for comparison, while in the wallet category, you can find products that are closer to the size you are looking for by comparing sizes with banknotes and credit cards.
In addition to the standard tote bag, a wide range of silhouettes are available, including clutches, backpacks, and suitcases.
For more information, please visit
https://www.virtusize.com/articles/new-feature-everyday-item-en
In addition to item-to-item comparisons, Virtusize offers size comparison services from a different perspective than existing services, including personalized silhouette comparisons. We are constantly updating our service to solve users' size concerns and provide a worry-free online shopping experience.
About Felissimo
FELISSIMO - Happiness that makes people happy together
We are a direct marketing company that sells mainly our own products such as fashion and miscellaneous goods to consumers through catalogs, websites, and other proprietary media. We believe that each individual should be a co-creator of happiness, making people happy, and being happy with nature, society, and people. With these experiential values as our core values, we are engaged in business activities that aim to simultaneously realize "business, originality, and sociality," embodying "Happiness to be Happy Together".
Official Website：https://www.felissimo.co.jp/
About Virtusize
Virtusize is a fashion big data company that provides virtual try-on "Virtusize" using product size data, as well as "FittingRoom", an item recommendation solution, and "Analytics", an analysis platform. These solutions provide highly personalized recommendations based on customers' cross-site purchasing and comparison information that Virtusize receives from customers, helping them select the appropriate items. Additionally, for the fashion e-commerce industry, we are contributing to reducing the fashion return rate and increasing the repeat customer rate. Currently, over 150 fashion sites around the world use our services, including Adidas, Ralph Lauren, Under Armor, Beams, United Arrows, Onward, World, Marui, and Lumine.
